So I had the sweet privilege of providing some staircase artwork for the creativest agency in the world Wieden + Kennedy aka WK aka the ones behind ‘Just Do It’ in their Hanbury Street HQ, so obvs I had to bring my A game…
Big thankyou to Halina for making it happen, Brian (realest security guy ever), Tito on the framework / hanging and Mr Digital Singh on the process shots…
Love a great Ad! And no one else does ’em quite like the Wieden+Kennedy Ad Agency (the guys who coined the great ‘Just Do It’ strap line for Nike all them years back, in case you didn’t know!)
Here’s my three top faves for Three Mobile and Honda, which all feature key elements of what a great ad should be…memorable, catchy, striking and simply genius…enjoy!…
Wieden + Kennedy, the greatest advertising agency in the world, have recently scooped up multiple Cubes from The Art Directors Club, the 90th Annual Awards Show. The agency, based in Portand, Oregon, is spread world wide with Offices in Amsterdam, London, New York, Tokyo, Shanghai, São Paulo and Delhi. If you didn’t know already, W-K were behind the overly jokes ‘Old Spice’ commercials which earned them the top prize at the Andy Awards, as well as Gold for the even funnier ‘Questions’ part, while Amsterdam W+K kopped two Golds for Nike’s ‘Write the Future’ World Cup film…don’t watch football much, but this is something special…
Heres a case study on the Old Spice campaign proving how the effectiveness of such a campaign can have a huge impact on brand positioning and increased sales…as well as proving when W+K do something, they do it better than everyone else…
…oh yeah, they also came up with the tagline ‘JUST DO IT’ for Nike back in the day…